Services

Ecommerce · Analytics

See what your dealers are doing — and what they're not.

Your dealer portal generates data that most operators ignore — who's ordering, what they're searching for, where they abandon carts, and which dealers are growing vs. declining. We turn that data into dashboards that drive revenue decisions.

01

The Problem

Dealer Performance Is a Black Box

Workflow problems happen when customer, order, pricing, inventory, and fulfillment rules live in separate places and the interface hides that fragmentation instead of resolving it.

01

What leaders see

Teams keep working around the system.

Customers, sales, operations, and finance still rely on email, spreadsheets, screenshots, and manual status checks.

02

What is actually happening

The workflow lacks one governed path.

Rules and records are spread across tools, so each handoff creates a chance for delay, rework, missed context, or bad data.

03

What gets worse

Portal workflows create more exception work.

The front end looks cleaner while the back office absorbs the mismatch between what users request and what systems can trust.

02

What Changes

What this work should improve.

Your dealer portal generates data that most operators ignore — who's ordering, what they're searching for, where they abandon carts, and which dealers are growing vs. declining. We turn that data into dashboards that drive revenue decisions.

01

Dealer Performance Dashboards

Revenue, order frequency, average order value, and product mix by dealer. Trend lines that show growth, decline, and seasonality at a glance.

02

Order Analytics

Order volume, line items, fulfillment rates, and return rates. Drill from summary metrics to individual order detail.

03

Search & Browse Analytics

What dealers search for, which categories they browse, and what they view but don't buy. Product interest signals your sales team can act on.

04

Cart Abandonment Analysis

Where dealers drop off in the ordering process. Identify pricing, availability, or UX issues that prevent order completion.

05

Sales Rep Dashboards

Account-level dashboards for sales reps showing their dealers' activity, ordering trends, and engagement metrics. Data-driven account management.

06

Custom Reports

Configurable reports exportable to Excel, PDF, or BI tools. Schedule automated report delivery to stakeholders.

03

How It Fits Your Operations

Where this work touches your business.

Partner workflow layerWhich partner workflows should move out of email, phone calls, and disconnected portals first.
Governance dependencyThe workflow needs live ERP rules, clean account data, governed AI boundaries, and clear handoffs before users can trust the portal experience.
Workflow records involved
customers
catalog
contract pricing
available inventory
orders and invoices

What Launchpad captures before Metrotechs scopes delivery

  • Which system owns the record of truth.
  • Where manual work or reconciliation enters the workflow.
  • Which integrations, rules, or data cleanup have to come first.

Bring the problem into Launchpad

Build the Roadmap before you build the solution.

Launchpad documents what is wrong, captures what your team knows, and connects this service to the business outcome it needs to improve.

Built around the people, processes, records, and decisions that make the business work.
Measured by what becomes easier, clearer, safer, or more reliable after launch.

04

Delivery sequence

How the work moves from problem to measurable change.

Your dealer portal generates data that most operators ignore — who's ordering, what they're searching for, where they abandon carts, and which dealers are growing vs. declining..

01

Analytics Requirements

Define key metrics, KPIs, and reporting needs for each stakeholder group — sales leadership, sales reps, operations, and marketing.

02

Data Pipeline Setup

Configure event tracking, data collection, and analytics pipelines. Capture user behavior, transaction data, and catalog interaction metrics.

03

Dashboard Development

Build interactive dashboards with drill-down capability. Real-time data refreshes for operational metrics, daily for strategic analytics.

04

Report Configuration

Configure automated reports, email schedules, and alert thresholds. Custom reports for specific business questions.

05

Training & Adoption

Train sales reps and managers on dashboard use. Demonstrate how to translate analytics insights into dealer engagement actions.

05

FAQ

Questions that usually decide the scope.

Straight answers to what operators ask before committing budget to this work.

Yes. We can export data to Power BI, Tableau, Looker, or your existing BI platform. Raw data feeds via API or scheduled exports for custom analysis beyond the built-in dashboards.