- Industry:Local Bakery | SEO | eCommerce
- Client: Cooper St. Bakery
- Solution: WordPress | WooCommerce | Local SEO
- Date: 02/06/2021
Project Summary
Client Needs:
Cooper Street Bakery, a family-owned bakery in Arlington, TX, needed a full digital transformation to support local growth and visibility. They required a website that showcased their baked goods, connected with local customers, and supported online promotions. They also wanted a unified brand presence across web and social media channels.
Services Provided
We built a complete online presence that drives engagement and boosts local foot traffic:
- Custom Website Design & Development
- Branding & Social Media Setup
- Professional Photoshoot + Promo Video
- Local SEO & Google Business Optimization
- Website Hosting & Maintenance
Our Approach:
Metrotechs developed a clean, responsive website with baked-in SEO fundamentals, high-resolution product imagery, and easy content management. Our team also produced a short promotional video and managed a photoshoot to create a consistent and crave-worthy visual identity across all digital touchpoints. Monthly analytics help guide local engagement strategies.
Challenges
Local competition and limited digital presence made discoverability a challenge. We optimized for hyper-local search queries, structured data, and implemented a clean mobile-first design. Managing consistent branding across platforms was key to building trust with their community. The result? Over 3,500 monthly visits and growing.
Results / Success Metrics
Cooper Street Bakery’s new digital presence delivered strong, measurable results within the first 60 days of launch:
- ✅ 28% increase in local organic search traffic from strategic SEO and Google Business optimization
- ✅ 3.5K+ monthly website visits from nearby customers actively searching for fresh baked goods
- ✅ Page load times improved by 2.4x, leading to lower bounce rates and better mobile engagement
- ✅ Social media engagement up 60%, powered by branded visuals and a promotional video
- ✅ Uptime consistently above 99.99% on Metrotechs-managed hosting, with average server response under 200ms
⭐️⭐️⭐️⭐️⭐️ Metrotechs completely transformed our bakery’s online presence! We came to Metrotechs needing a website, but what we got was an entire digital strategy. From the beautifully designed site to the photoshoot and promo video, everything captured the heart of our business perfectly. They also helped us show up on Google, manage our hosting, and keep everything running smoothly. Thanks to their work, we’re now getting thousands of visits a month from local customers — many of whom say they found us online. The team at Metrotechs is fast, professional, and genuinely cares about our success. Highly recommend!
Cooper St. Bakery - Arlington, TX
