1. The Visibility Gap in 2025
Even in today’s hyper-connected world, more than 27 % of U.S. small businesses still don’t have a website. That’s a startling figure when 81 % of shoppers research online before buying—even for local purchases.
When you translate that into real-world dollars, every day you remain invisible online is a day competitors siphon off your customers, inquiries, and brand authority.
2. Arlington, TX: A Small-Business Powerhouse
Arlington isn’t just sandwiched between Dallas and Fort Worth—it’s a city where over 80 % of all companies are classified as small businesses, fueling the local economy and community growth. bossupmedia.com
WalletHub even ranked Arlington among 2025’s best large cities to start a business, thanks to pro-business policies and entrepreneurial resources. Arlington, TX
Yet hundreds of neighborhood favorites—from Abram Street boutiques to West Arlington service shops—still rely solely on word-of-mouth because they have no website at all.
3. Why Owners Still Skip a Site (and Why That’s Costly)
| Myth | Reality for Arlington Businesses |
|---|---|
| “My customers already know me.” | Newcomers and tourists search Google Maps first. No site = no map pack ranking. |
| “Websites are expensive.” | DIY builders often nickel-and-dime you for hosting, SSL, and support. |
| “I’m too busy.” | A one-page site captures leads 24/7 while you run the shop. |
| “Social media is enough.” | Algorithms change hourly; your own site is a permanent home you fully control. |
| “I’m not tech-savvy.” | The Launchpad deploys WordPress in 60 seconds—no coding required. |
4. The Cost of Staying Invisible
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Lost foot traffic (people search “near me” on phones).
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Lower trust—70 % of consumers say they dismiss a business without a website. Digital Silk
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Higher ad spend—paid ads cost more when Quality Score tanks due to a weak site.
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No analytics—without GA4 or Search Console, you can’t track what’s working.
5. Meet Launchpad: Your Free, SEO-Optimized Website on Real AWS Hardware
What You Get—At Zero Cost
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Spin up a production-ready WordPress site in 60 seconds—no credit card, no ads, no catch.
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2 GB NVMe storage + 10 GB monthly data transfer on an AWS EC2 instance—plenty for a starter site.
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Site never expires. It’s yours as long as you need it.
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CloudFront CDN & daily off-site backups for rock-solid speed and security.
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Pre-installed SEO stack (Rank Math, XML sitemaps, schema markup).
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Google Search Console + GA4 templates ready to connect.
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Mobile-first theme branded to your colors; swap logos, fonts, and imagery in minutes.
Why It’s SEO-Ready Out of the Box
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Lightning-fast page speed (NVMe + CDN).
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Technical SEO defaults—clean code, no bloat, correct heading hierarchy.
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Local-schema autoset to “Arlington, TX” so you rank in the 3-Pack.
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Automatic image compression & lazy loading for Core Web Vitals.
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Integrated lead forms that feed directly into your inbox or HubSpot.
6. Three-Step Onboarding
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Claim your free Launchpad site at metrotechs.com/launchpad.
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Choose a template (restaurant, salon, contractor, retailer, or blank slate).
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Go live—add your content, connect your domain, and submit to Google in one click.
Average time from signup to first Google crawl: less than 24 hours thanks to our automated sitemap pings.
7. Why Does Metrotechs Offer It Free?
We’re Arlington locals, too. Giving every neighborhood business a digital storefront raises the tide for the entire community. Some owners later upgrade to paid care plans (advanced SEO, PPC, custom dev)—but your base site remains free regardless.
8. Ready to Stop Losing Customers to Competitors?
Arlington shoppers are searching right now. Make sure they find you, not the business across I-30.
👉 Get your free, SEO-optimized website today at Metrotechs Launchpad.
No contracts. No gotchas. Just growth.
