- [email protected]
- Arlington, TX. -110 W. Randol Mill Rd.
- Frisco, TX. -9355 John W. Elliott Dr.
B2B Commerce for Mid-Market Manufacturers
We Don’t Just Build Portals. We Engineer B2B Growth.
Metrotechs is the DFW Texas growth partner for manufacturers who want to modernize their wholesale channels without the corporate fluff. We bridge the gap between 'Enterprise Theory' and 'Small Business Agility'.
Strategy
We aren't married to one system or software. We analyze your data and business goals to recommend the right technology for your needs—not the one that pays the highest commission.
Execution
A website is useless if it doesn't sync. We design the architecture that connects your portal to your ERP, CRM, and WMS, ensuring real-time inventory, pricing, and data accuracy.
Impact
Launching is just day one. We also focus on the user experience and onboarding strategies that get your distributors to actually stop calling and start ordering your products online.
0+
Completed Projects
PLATFORM-NEUTRAL STRATEGY
Software Vendors Sell Licenses. We Deliver Business Outcomes.
High-level consultants will hand you a slide deck and leave. Dev shops will start coding without understanding your business logic.
Metrotechs sits in the gap. We provide the technical leadership to translate your complex manufacturing operations—like tiered pricing and inventory rules—into clear technical requirements. We manage the vendors, enforce the standards, and ensure the final build actually matches the business plan.
THE BUSINESS REALITY
B2B Commerce is Operations. Not Just Marketing.
Treating your dealer portal like a simple "web design project" is a liability. For mid-market manufacturers, digital commerce is a complex ecosystem of logistics, finance, and data. We solve the structural business problems that website templates can't fix.
- We document systems and build workflows so your revenue channel never depends on a single person's memory or availability.
- We turn your portal into a self-service tool, freeing your sales team to hunt for new business rather than type in orders.
Stop Letting Vendors Guess With Your Capital.
Many manufacturers call a web design agency or IT shop and walk away with a solution they never really needed. Metrotechs changes that. We pinpoint your B2B commerce issues, define the architecture, and lead trusted partners so every dollar you invest serves your dealers, your data, and your margins.
Reduce Friction. Increase Margins.
Book a Health Check
Questions & answers
Frequently Asked Questions
Are you a consulting firm or an implementation agency?
We are the strategic layer that governs both. Unlike consultants who hand off a strategy and leave, we are accountable for delivery outcomes. Unlike agencies that execute without a strategy, we provide the governance and vendor orchestration to ensure your projects deliver a measurable return on investment.
Do we have to replace our current vendors?
No. We are vendor-neutral and orchestrate the work of your existing agencies and platform vendors. Our role is to provide the governance and project management oversight that holds all parties accountable to your business KPIs, ensuring they work together to deliver on time and on budget.
Do you only work with specific platforms like Shopify?
No. We are a platform-agnostic growth partner. While many agencies try to force every client into the one tool they know how to code, we work backward from your business rules. We help you select and architect the right solution for your specific budget and complexity—whether that is Shopify B2B, BigCommerce, OroCommerce, or Adobe Commerce.
Will the portal sync with my existing ERP or Accounting software?
Yes. A B2B portal is useless if it doesn't talk to your back office. We specialize in the Middleware Architecture that connects your digital storefront to your "source of truth"—whether you run on QuickBooks, Sage, Xero, or NetSuite. We ensure that inventory levels, customer-specific pricing, and sales orders sync automatically, eliminating manual data entry.
How is Metrotechs different from a standard web design agency?
Most agencies approach projects from a Marketing perspective (colors, logos, layout). We approach B2B commerce from an Operations perspective. We understand that manufacturers have complex requirements—like tiered contract pricing, minimum order quantities (MOQs), and freight logic—that standard "web designers" often overlook. We don't just design the site; we engineer the business logic.
We aren't sure if our data is ready for a portal. Where do we start?
We recommend starting with our Commerce Health Check. Before writing any code, we audit your current product data, customer lists, and operational workflows. We identify the gaps between your current state and a fully automated dealer portal, providing you with a clear Digital Roadmap to fix your data structure before you invest in a build.